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CONNECTIONS: EMAIL MARKETING, ADVERTISING AND ONLINE MEETING TOOLS SPECIAL OFFERS
Save Time and Reduce Travel with Online Meetings
Here's the problem with trying to meet clients and colleagues in person: If you drive, you spend a fortune on gas and waste time in traffic. If you fly, you have to buy a ticket, get up early, go through security and risk having your flight delayed or even canceled. All for a two-hour meeting!
Stop wasting time, money and energy traveling to meetings. With GoToMeeting® you can hold unlimited online meetings with anyone, anywhere – right from your desk. Whether you need to present, demonstrate, collaborate or train, GoToMeeting makes it easy and affordable with:
- An automatic 2-minute setup
- Easy-to-use features
- Unlimited meetings for one low flat rate
Do more and travel less with GoToMeeting.
You can schedule your meetings in advance or on the fly. Meeting attendees simply join your GoToMeeting session during a conference call and they instantly see your computer desktop on their computer screen, so you can show them what you're talking about. It's just like meeting in person but less expensive and less time-consuming.
As a Comcast Business Class™ customer, you can try GoToMeeting free for 60 days! That's double the usual trial period. Then, if you decide to subscribe to GoToMeeting, you'll receive a 40% discount. Start your free trial now.
Email Marketing and Small Business Make Perfect Partners
Every business owner wants to take the shortest path from prospect to sale, but it can be tough to decide which marketing channel to use. For the owner of a small/medium business, email marketing offers an ideal combination of ease-of-use, cost effectiveness and return on investment. More importantly, email establishes a one-to-one channel between your business and your customer – opening the path for a fruitful dialogue that goes beyond sales messages to help you better understand customer wants and needs.
There's plenty of objective proof to support email's value. Consider these statistics:
Of 2,500 consumers surveyed, 58 percent believe email is a great way for companies to stay in touch with them, up from 45 percent in 2005 (Merkle, Inc.'s View from the Inbox 2008 study)
For every dollar spent, commercial email has a return on investment of $48 (Direct Marketers' Association [DMA] 2008)
Email campaign management is one of the top six investment areas for senior marketers in 2008 (CMO Council's Marketing Outlook 2008).
So how can you get started? First, try an easy-to-use, affordable solution, like Campaigner. Campaigner's powerful email tools allow you to build permission-based lists, support personalization and feature robust reporting. Simple-to-use templates make it easy to create eye-catching newsletters.
Campaigner takes you from concept to campaign quickly, so you have more time to focus on meeting your customers' needs.
As a Comcast Business Class™ customer, you can try Campaigner email marketing at no additional charge and see the benefits for yourself. Visit www.campaigner.com/comcast
Fast Facts
- Cable's audience tends to have more purchasing power than broadcast networks and local television stations.*
- Buying commercial time on Comcast Spotlight allows you to run only in the precise markets - and zip codes - you want.
- You can even run the same commercial in two different regions with different messages.
*According to the Cabletelevision Advertising Bureau.
Cable Advertising Tailored to Your Business
Comcast Spotlight puts the power of cable to work for your business. From producing your commercials to targeting the audience you want to reach – on-air, online, on-demand, on-site – Comcast offers you the most convenient ways to let consumers know about your business.
In addition to professionally-produced messages promoting your business on television's most-watched channels, Comcast Spotlight's advanced advertising options offer more ways to set your business apart from your competitors.
Searchlight, Comcast Spotlight's branded On Demand advertising destination, reaches a very qualified and actively engaged audience in an uncluttered environment, 24/7. Categories include automotive, real estate, careers & education, shopping, home & garden, health & wellness, travel & leisure and entertainment.
Comcast Spotlight also can help you reach your customers online, with opportunities to advertise locally on Comcast.net., a top 10 U.S. Web site and the portal that millions of Comcast broadband customers use to access their e-mail and value-added services. In addition, Comcast Spotlight has RecRoom.com, a tool designed for advertisers who want to reach local consumers who are active online, enjoy entering sweepstakes, and take advantage of unique promotional offerings from area businesses.
Comcast Spotlight's array of custom promotional opportunities can help you raise awareness, excitement and sales. By understanding your target audience and marketing strategy, we can help you tailor a portfolio of promotional opportunities to complement to your media schedule and meet your goals. To learn more, go to www.comcastspotlight.com.

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Connections: Email Marketing, Advertising and Online Meeting Tools Special Offers